Credit Card Rewards Increasingly Influencing Consumer Spending, Survey Finds
A survey by Citizens Financial Group indicates that credit card rewards are increasingly shaping consumer spending habits, with this trend highlighted in the Providence-New Newark area.

Providence New Bedford, RI, October 5, 2026 —
A recent survey conducted by Citizens Financial Group suggests a growing influence of credit card rewards programs on how consumers make purchasing decisions. This trend is particularly evident in the Providence-Newark area, according to the findings.
The survey indicates that consumers are increasingly prioritizing the benefits offered by credit card rewards, such as points, miles, or cashback, when choosing how and where to spend their money. This suggests a shift in consumer behavior, where financial incentives tied to spending are becoming a significant factor beyond the price or necessity of goods and services.
The specific details of how these rewards are shaping spending habits, such as the types of purchases most affected or the average percentage of spending influenced by rewards, were not detailed in the available summary of the survey’s findings. The survey was conducted by Citizens Financial Group, a financial institution.
The geographical focus on the Providence-Newark area indicates that this trend in reward-driven spending is a notable characteristic within that specific market. However, the survey summary did not provide further specifics regarding the extent or nature of this influence within that particular locale compared to broader national trends.
The implications of this trend for both consumers and financial institutions are broad. Consumers may be strategically altering their spending patterns to maximize rewards, potentially impacting budgeting and financial planning. For financial institutions, understanding and adapting to these evolving consumer preferences is key to product development and customer engagement strategies in the competitive credit card market.
Further details regarding the methodology of the Citizens Financial Group survey, the sample size, and the specific data points collected were not provided in the summary. The exact timeframe of the survey was also not specified.
Story summarized from the original created by Matthew McNulty on pbn.com, see more information here.